The Work
Social Media
The Client
Bye Bye Microbeads Charter of Environmental Protection Departmenrt (EPD), HKGOV
The Problem
We need to boost people's awareness towards the charter by developing its social media channel.
The Solution
Riding on hot topics and memes in town, creating educational content by adapting Big Waster, the mascot of EPD, into different scenarios.
*The content we submitted are scamps and quick compositions as the client requests to proceed to their in-house illustrator to redraw based on the layout we proposed.